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Alberta Ferretti

Alberta Ferretti was born in Cattolica, Italy, in 1950. Her mother was a successful dressmaker with 18 seamstresses working for her to supply to tourists during the 50s and 60s.

Alberta Ferretti opened her own designer clothes shop in 1968 when she was only 18 years old. It was in Rimini and she called it 'Jolly Shop'. It was filled with clothes by famous designers such as Armani, Krizia and Versace.

In 1974 Alberta Ferretti launched her own label. Six years later she and her brother Massimo started the manufacturing facility Aeffe, and both the Alberta Ferretti and Philosophy lines were made there.

Alberta Ferretti's showroom is in Milan but her vast studio in the Aeffe building, is on the outskirts of Cattolica, her home town on Italy's Adriatic coast. She lives in the Castello di Montegridolfo, an ancient castle dating back to the Middle Ages.

Ferretti designs for many fashion designers, among them Jean-Paul Gaultier, Rifat Ozbek, Narciso Rodriguez as well as Moschino.

She also has two sons Simone and Giacomo with whom she spends a great deal of her time, even though she is busy and one of the most powerful women in Italy. Ferretti brought out her Tech collection in the year 2000.


 
The Style of Alberta Ferretti

Alberta Ferretti's style is not one of old-fashioned beauty. Her vision is a delicate one, developing an appreciation for textiles, daintily beaded or embroidered chiffons as well as sari silks.




 
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